Monday, June 10, 2013

Updated Resume- Aimed towards a Marketing/Advertising position- PLEASE REVIEW!

Thanks to everyone who commented on my original resume! I have made changes and posted below. Any advice? Please feel free to coment, your feedback is appreciated!!!





Danielle E. Sotnyk
905 E. Cedar St.  l  New Baden IL,62265 l  Cell: 618-334-8865  l  dsotnyk@lindenwood.edu Work:618-239-6059
Education


Lindenwood University
Masters Communication- 14’
l  Major: Corp. Comm.  Emphasis: New Product Development  
Full Time Employee- Day Admissions
 
 

Lindenwood University
Bachelors of Mass Communication December
l  Major: Mass Comm. Emphasis: Public Relations  Student Employee
Student Government Student Athlete
southwestern illinois college
Associate of Arts & Science
l  Major: Arts & Science  
Student Employee
Student Athlete


Skills


 
Marketing Strategies & Campaigns
New Product Develop.
Photo Shoots & Product Lines
 
 
Product Positioning & Branding
Web & Print Content Develop.
Focus Group & Market
 Research
 
 
Development of Training Materials
New Product Launch
Public & Media Relations
 


·         Implemented IDW product inventory boost;  obtaining Platinum rating for Legrand Cablofil website
·         Facilitated photo-shoot of  novel product line; worked alongside photographers & designers
·         Supported design & revisions of novel product line; Media kit
·         Assisted with new product launch; Solar Power Unit
·         Placed 1st in Chevy Spark Promotional Launch at Lindenwood University
·         Teamed with Music Showcase, using concerts within the St. Louis metropolis area to promote Chevrolet
·         Worked closely with area dealers George Weber, Jack Schmidtt, & Johnny Londoff
Professional Experience
Lindenwood University
Day Admissions Head Coordinator’s –Asst. / Women’s Soccer Asst.


Handle records and databases
Processing and reviewing vital admission files
Responsible for student recruitment, campus tours, student admittance   


Implemented a new tracking mechanism to prevent future recurrences
Created spreadsheets that improved tracking management and reporting accuracy
 
Selected Accomplishments:


Ability to give tours to dynamic groups including: international prospects, families, and domestic students
Identified billing errors and recovered cost in vendor overpayments


Legrand Cablofil

Marketing Communications Intern, /Cablofil Employee

Prominent team member of marketing campaigns, brand management, PR, media relations, corporate positioning, product launches, advertising, sales collateral and tradeshow marketing.

Selected Accomplishments:

l  Launched integrated, multi-channel print, catalog, web and direct marketing campaigns (brochure) that propelled website rating from 0%, to 100% in one month, boosting monthly sales.

l  Involved with market launch of 21 new products. Researched new product possibilities, collaborated with engineering team and helped in creation of campaigns generating annual sales.

l  Created web based catalog, introductory product lines, and video training updates to transform the website improving communication flow and adding effective sales tools.

l Portfolio & References Available on Request l

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